March 25, 2021

Chinese people are angry. For two days in a row, some multinational companies, including H&M and Nike, came under the spotlight due to their controversial statements on the Xinjiang affairs. They made the statements to follow the industry requirements set by nongovernmental organization Better Cotton Initiative (BCI) to stop using cotton from Xinjiang. 

When boycott calls from netizens intensified, Chinese industry representatives said it's time to reduce reliance on West-led industry bodies and standards, increase Chinese companies' stake in the global supply chain, and legally push back against unreasonable smears. 

"I support Xinjiang cotton" has become a popular online campaign on Chinese social media platforms on Thursday - a display of how Chinese companies, media and ordinary people responded to the constant smear campaigns some Western countries have launched on this major commodity in Northwest China's Xinjiang Uygur Autonomous Region while these countries urged multinational companies to reject Xinjiang cotton for the so-called forced labor. At least 30 Chinese companies such Anta, Meters Bonwe and Semir spoke out on their Weibo accounts against the campaign, and Chinese sportswear producer Li Ning - a major competitor to Nike - stressed that the region is an important raw material producing area in the company's supply chain. 

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https://www.globaltimes.cn/page/202103/1219499.shtml