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Chinese consumption fires on all cylinders during Qingming Festival holidays

2021-04-06 08:46:46       source:Global Times

April 5, 2021

China's consumption is firing on all cylinders including tourism and box office in the three-day Qingming Festival holidays to a level that is approaching, or even surpasses that of 2019, industry practitioners and companies said, as Chinese consumers rushed to unleash their spending desires after the country lifted restrictions on people movement due to successful control of the resurgence of the epidemic.

Spending sprees, such as dining, moviegoing, travel and other leisure activities erupted after the country swiftly brought the resurgence of epidemic of last winter under control.

Consumption had already flared up during the 2021 Spring Festival holidays with spending boom in certain areas like the movie box office, although general consumption was still subdued then as many people were requested by authorities to stay put amid a resurgence of the epidemic. 

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